Barney's Remarkable Transformation: A Must-See Movie for All Ages!

Summary

Mattel CEO assures that the upcoming Barney movie will not be "odd," promising a fresh, fun, and culturally oriented approach.

The film aims to appeal to adults by embracing the Millennial angst of the character, without venturing into R-rated or excessively dark territory. However, those expecting a wild and psychedelic interpretation of the beloved purple dinosaur may be left disappointed with its more traditional approach.

According to Mattel, the upcoming Barney movie will not be considered as an "odd movie". In line with their success with Barbie adaptations, Mattel has added Barney to their list of upcoming projects. The Barney movie, starring Daniel Kaluuya, is expected to target a more mature audience compared to the original Barney & Friends source material.

Despite the mature audience focus, Mattel CEO Ynon Kreiz emphasizes that the Barney movie will not be regarded as "odd". While Kreiz does not provide specific details about the plot, he assures that Barney's approach will be enjoyable and culturally relevant. Please find Kreiz's complete quote below:

"Barney’s approach will be fun and culturally oriented."

It’s too early to be specific, but I can tell you we are taking a fresh approach that will be fun, entertaining and culturally oriented. It will not be an odd movie.

How Can The Barney Movie Not Be An “Odd Movie”?

The premise of the upcoming Barney movie remains shrouded in uncertainty due to Kreiz's lack of clarity in his statement. His vague assertion raises more questions than it provides answers. For starters, it leaves us questioning what Kreiz considers to be "odd." While Barbie, despite being a blockbuster success, could be deemed an "odd movie" in a certain context due to its unconventional choices (such as the spontaneous musical number, "I'm Just Ken"), it is safe to assume that Kreiz is implying that the upcoming Barney movie will not veer into excessively dark or inappropriate territory.

Kreiz's statement is in line with recent news about Barney. Despite being targeted towards adults, the film will not have an R-rating. Kevin McKeon, an executive at Mattel Films, confirmed this, stating that Barney would embrace the "Millennial angst" but not exceed a PG-13 rating. This means the film will not follow the trend of turning children's properties into horror subgenres, exemplified by "Winnie-the-Pooh: Blood and Honey," and will also avoid a lecherous portrayal similar to the character Ted.

The news about Barney may disappoint those expecting a more eccentric and unconventional version of the beloved purple dinosaur. With Barney's inherent peculiarity as a mascot-like, felt-fabric dinosaur befriending human children, the potential for a mind-bending and unforgettable classic seemed possible. Given the success of Mattel's Barbie, it is understandable that they would opt for a safer approach. However, a straightforward portrayal of Barney is ultimately underwhelming.

Source: Semafor