Achieving Natural Results Through Advanced Techniques and a Subtle Approach at Preva Aesthetics

One nurse practitioner decided to transition from working in a pediatric ICU to starting an aesthetic practice. She noticed a need in the cosmetic market for women who wanted to address early signs of aging while still looking natural.

Michelle Paty, MSN, CPNP-AC, FNP-C, established Preva Aesthetics with the goal of providing preventative aesthetic treatments to enhance and preserve natural beauty. Preva utilizes cutting-edge techniques developed by Paty to help clients achieve youthful and radiant skin that appears rejuvenated and vibrant.

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Paty shared that the main motivation behind starting Preva was her personal interest in injectables and anti-aging. She found it difficult to find a place that matched her style, as there was often a negative stigma surrounding injectables and the appearance of women who received Botox and filler.

Paty shared, "I noticed a need in the industry for women who, like me, desire a natural appearance while also wanting to combat signs of aging. That's why I founded Preva, a place where you can achieve both goals. I believe my personal journey will connect with many women looking for natural and preventative aesthetic solutions."

Treatments like filler injections and preventative Botox have become extremely popular on social media. Celebrities, influencers, and regular people are quick to book these services at the first sign of fine lines. However, it's important to note that results can vary greatly, and not all outcomes may appear natural.

Paty focuses on using gentle methods to improve skin health in the long run. She enjoys educating her clients on digestion, holistic health tips, the benefits of vitamins, herbs, and juicing to help them look and feel younger.

When booking a consultation for cosmetic procedures, it is important for patients to do thorough research and ask important questions. Paty, a double-board-certified nurse practitioner and expert aesthetic injector, suggests that consumers inquire about the frequency of the desired procedure done by the provider and also review before and after photos of their patients.

When considering a provider for a procedure, consumers should inquire about their training, including the frequency and duration of trainings attended each year. It is also important to ask about their experience in performing the specific procedure, including the success rate and any potential complications. Reading reviews and testimonials from previous clients can also provide valuable insight.

Paty's simple yet effective methods and advanced skills have gained a lot of attention. She started Preva Aesthetics in Denver, Colo., in January 2022 and later expanded to Encinitas, Calif. Despite managing motherhood and being pregnant, Paty successfully grew her practice to be among the top 100 nationwide in nearly every injectable category.

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TMX contributed to this story.

Editor's P/S:

The article highlights the growing demand for natural-looking aesthetic treatments, particularly among women seeking to address early signs of aging. Michelle Paty's journey in founding Preva Aesthetics exemplifies this trend, as she identified a gap in the market for preventative and subtle enhancements that preserve natural beauty. Her focus on gentle techniques and holistic health education aligns with the increasing awareness of the importance of overall well-being in maintaining a youthful appearance.

Paty's emphasis on research, transparency, and patient education empowers consumers to make informed decisions about cosmetic procedures. By encouraging inquiries about provider training, experience, and outcomes, she promotes accountability in the industry. Her success in growing Preva Aesthetics to be among the top 100 nationwide is a testament to the efficacy of her approach and the demand for natural-looking, preventative aesthetic treatments.